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Derby City Council AI Transformation Showcase – Their Journey to £7.5M Savings (14.07.25)

WATCH NOW ON-DEMAND

In this in-depth showcase we were joined by 20 experts from across Derby City Council and ICS.AI to dive deep into their award-winning AI transformation journey that has identified £7.5 million in AI-driven savings.

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Watch our full session recording, or access segmented clips that break down the webinar by key topics below. Each section provides detailed insights into specific aspects of the AI transformation journey, making it easy to find the information most relevant to your interests.

NEXT STEPS

SMART: PHONE TRIAL

Our SMART: Phone trial gives you 30-day access to test the benefits of SMART: Phone AI with minimal financial commitment and no long-term obligations.

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SMART: STAFF COPILOT TEST DRIVE

Experience SMART: Notes and SMART: GPT first-hand, the same tools helping Derby's staff work more efficiently across all departments, with our free test drive.

THE AGENDA

SESSION
SPEAKER
Welcome, Introduction and Vision
Fiona Watson - ICS.AI, CMO
The Right Partnership Aligned to Outcomes
Martin Ferguson - Socitm, Policy and Research Director
Councillors Perspective
Cllr Hardyal Dhindsa - Derby City Council & Dwayne Johnson - ICS.AI, Chief Local Government Officer
Leadership Perspective
Paul Simpson - Derby City Council Chief Executive
Single Unified AI Platform to Avoid Fragmentation
Martin Neale - ICS.AI, CEO
Strategic Plan, Roadmap and Execution
Andy Brammall - Derby City Council, ​Director of Digital & Physical Infrastructure ​& Customer Engagement
Darcie - Phone Demo
Andy Brammall - Derby City Council, ​Director of Digital & Physical Infrastructure ​& Customer Engagement
Finance - Single Joined Up Approach to Benefit Realisation
Janice Hadfield - Derby City Council, Head of Finance Service Support
Customer Services - Generative AI Upgrade
Jane Witherow - Derby City Council, Head of Customer Engagement and Registration Services
Adult Social Care Q&A
Andrew Appleyard - Derby City Council,​ Director of Adult Social Care Services
Adult Social Care Demo
Nick Horne - ICS.AI, Customer Success Manager​
SMART: Notes - Demo
Donna Dean - Facilitate Consultancy, Director & Sam Spencer - ICS.AI, Project Manager​
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Welcome, Introduction and Vision 

Introduction to the event, agenda and speakers with Fiona Watson, CMO at ICS.AI.

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The right partnership aligned to outcomes

Martin Ferguson, Policy and Research Director ​at Socitm, discusses the importance of innovation partnerships and how Derby's AI transformation aligns with digital trends in reimagining services and harnessing data.

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Councillors Perspective 

Councillor Hardyal Dhindsa, Derby's Cabinet Member for Digital Organisational Transformation, and Dwayne Johnson, Chief Local Government Officer at ICS.AI​,  discuss the political motivation behind championing AI initiatives as a response to budget cuts and the need for innovative solutions to protect services.

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Leadership Perspective

Derby City Council Chief Executive, Paul Simpson, describes leading the organisation-wide transformation, emphasising Derby's history of innovation and the opportunity AI presents for genuine transformation.

Single Unified AI platform to avoid fragmentation 

Martin Neale, CEO of ICS.AI, explains the unified AI platform architecture, showing how it integrates front door services with SMART: Staff Copilots, Agentic AI, Data and Compliance Frameworks.

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Unified AI Transformation strategic plan, roadmap and execution

Andy Brammall, ​Director of Digital & Physical Infrastructure ​& Customer Engagement ​at Derby City Council, outlines the comprehensive assessment process that identified 261 AI opportunities across 44 workshops, focusing on 54 high-impact use cases for implementation.

DARCIE - PHONE DEMO

Andy Brammall, ​Director of Digital & Physical Infrastructure ​& Customer Engagement ​at Derby City Council, demonstrates Darcie's conversational AI capabilities.

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Finance - Single joined up approach to benefit realisation

Janice Hadfield, Head of Finance-Service Support ​at Derby City Council, ​explains the systematic approach to capturing and verifying AI-generated savings, ensuring robust financial tracking and cultural adoption of new working methods.

Customer Services - GenERATIVE AI upgrade

Jane Witherow, Head of Customer Engagement and Registration Services ​at Derby City Council, discusses Darcie, the AI-powered digital front door, showing 56% call resolution rates and multilingual capabilities across Derby's most common languages.

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Adult Social Care Q&A

Andrew Appleyard​, Director of Adult Social Care Services ​at Derby City Council, discusses using AI to address backlogs and improve efficiency in social care, focusing on person-led reviews and maintaining human oversight in all decisions.

Adult Social Care Demo

Demo of Darcie handling a phone call about mobility support for someone with Parkinson's, demonstrating empathetic and informative responses.

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smart: notes demo

Donna Dean, Director ​at Facilitate Consultancy, and Sam Spencer, Project Manager​ at ICS.AI​, demonstrate AI-powered transcription and documentation capabilities for social care assessments and education health care plans.

perrie - smart: staff copilot

Lauren Stephenson-Mabb, Digital Development Manager at Derby City Council, showcases Perrie, the internal staff copilot that provides secure ChatGPT functionality, delivering 40% resource efficiency improvements and £2.88M in productivity savings.

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smart: staff copilot demo

Nick Horne, Customer Success Manager​ at ICS.AI, demonstrates the role-based AI tools for document analysis, strategy creation, and email drafting within a secure council environment.

income managment and debt

Amanda Verran, Head of Business Support and Debt Management​ at Derby City Council, and Mark Watson, Head of Delivery​ at ICS.AI​, explain the AI-driven approach to ethical debt recovery, creating single views of debt across multiple systems and enabling targeted collection strategies.

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income management dashboards demo 

Steve Walsh, Data Consultant​, demonstrates the Power BI dashboard that provides holistic views of outstanding payments across five debt types, enabling drill-down analysis to individual postcodes and users.

Ethics, security and compliance

Lee Haynes, Head of Digital Enablement & Automation at Derby City Council, outlines the comprehensive governance structure including AI compliance boards, data protection impact assessments, and ethical frameworks developed for the programme.

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The £5m guarantee

Andrew Smith, Chief Customer Officer​ at ICS.AI​, concludes by highlighting the £5M savings guarantee, available trials for other councils, and the success of Derby's unified AI platform approach.

ADDITIONAL RESOURCES

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SLIDE DECK
 

Get a copy of the presentation slides for a deeper dive into the material covered

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Q&A - COMING SOON
 

Download the Q&A document from this event featuring 130+ questions and answers

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BLOG SUMMARY
 

Read our blog summary of Derby’s transformation

project

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